I’ve dedicated a large chunk of my nearly 38 years on. This planet to meeting people, networking, and generally getting to know other human beings. Building relationships with anyone – influencer. Co-worker, colleague, family member, friend, Peru Phone Number anyone – takes time. It takes meaningful interactions – not just a few tweets or Facebook posts. Here and there. Experiencing meaningful interactions is something I genuinely love, which has helped me connect with “influencers. I put the word “influencers” in quotes Peru Phone Number because I think it’s kind of a silly word. We all have influence, right? But “influencer” is a term most people can relate to. So I use it! Part of my role as Marketo’s digital marketing evangelist is to manage influencer relations.

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My connections in the industry to get key quotes and blurbs for our definitive guides. My business and personal relationship with ann Handley. Has led to Peru Phone Number blog posts like this one. I recently asked some of my smart marketer friends to submit lead generation tips and they did! Suffice to say. This whole influencer outreach stuff has Peru Phone Number been working. But while my job is to create “more Marketo content,” my passion is building real. Face-to-face relationships with some of the smartest, most influential (and some of the nicest) people in the marketing space. I’m honored to call many of these folks friends. Here’s the thing: once the line between an “influencer outreach” relationship and an actual friendship gets blurry.

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Harder and easier. On one hand, my friends want to support me. So when I ask for guest blog posts, definitive guide quotes, or video tips. Other content pieces, they’re more likely to say yes. But on the other hand… fear of crossing the line nobody wants to Peru Phone Number be demanding. High-maintenance friend. At Marketo, we create a lot of content, and I’m always worried that my next “ask” will cross the line. Sometimes, after I hit the “send” button, I imagine this reaction: “oh, great. Dj is asking me to help with yet another project.” personal Peru Phone Number friendships mean more than any business relationship. Personal relationships can last a lifetime. and Business relationships come and go. But if there’s one thing I’ve learned about relationships, it’s that if you aren’t sure, just ask.

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