The health crisis has wreaked havoc at the labor level and has shown that many companies. Workers still do not have digital skills to face the needs of current industries. Which demand technological specialists. This last statement is one of the conclusions of ‘Future of Work’, a report commissioned by Google. Prepared by McKinsey on the impact of automation on employment in the European labor market.

This study shows that, in 2030, despite the loss of jobs. We will find ourselves facing a lack of workers in certain fields that will require digital skills. That difference between having or not having such skills could mean a shortage of up to six million workers in Europe.

Google Professional Certificates

An increase in digital and technological capabilities can therefore lead to a higher employment rate. Especially in relation to information technology, computer programming and data analysis. In order for the population to be prepared, the Qatar B2B list technology giant has announced Google Professional Certificates . These consist of four 120-hour courses for which no prior training is necessary: ​​Project Management , User Experience Design , Data Analysis and IT Support.

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In addition, in order to help close the opportunity gap in Spain, Google has announced 5,000 scholarships for specialized online training in Information Technology Support.

The Certificates Have the Support of Some of The Main Advertising Agency

Likewise, the certificates have the support of some of the main advertising agency groups in Spain, such as Accenture, Dentsu, IPG Mediabrands, Havas Media Group, Making Science, Labelium, Omnicom Media Group, Publicis Groupe, t2ó and WPP.

In the words of the Minister of Labor and Social Economy, Yolanda Díaz. Who was at the presentation press conference that took place on Thursday, March 18. This requalification of workers and companies will be an inclusive. Integrating guarantee in the face of the important technological change that we now have to go through. This has happened with more than a million workers who have been able to access training content during their temporary employment regulation files.

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